Features
AI models advise your buyers at every stage. Now you can see exactly what they say.
Seedli monitors ChatGPT, Gemini, and Claude across the full buyer decision journey. Not just whether they mention you, but what criteria they apply, what risks they flag, who they recommend, and why. Then it turns that intelligence into a content plan you can act on this week.
Your Content Plan
Every brief targets a gap AI created. Your job is to close it.
AI models don't fact-check. They repeat what they find. If your expertise isn't reflected in the content around your brand, AI tells buyers you don't have it. That's not a visibility problem. It's a content problem with a specific, fixable shape.
The Content Plan in Seedli is built on what AI models actually say about you today. Each entry identifies a specific gap between your current positioning and what buyers need to hear. Each brief includes the strategic framing, the competitive context, the buyer questions it addresses, and the AI behaviour it's designed to shift. You don't brainstorm topics. You close gaps.
Read the Content Plan guide →Cross-stage intelligence
The patterns that only appear when you see the full journey.
Most tools measure one thing: are you mentioned? Seedli monitors six stages of the buyer decision journey and shows you where momentum builds and where it breaks down. A brand can be visible in every AI response and still lose 35 points between evaluation and decision. That gap is invisible if you only look at one stage. The cross-stage view makes it the first thing you see.
The Buyer Decision Journey
Six stages. Each one shapes whether you win or lose.
When a buyer asks an AI model a purchase question, the model doesn't just answer. It builds a decision path: who to consider, what criteria to apply, what risks to flag, who to recommend. Seedli decomposes that path into six measurable stages, each with its own dashboard, its own metrics, and its own content strategy.
Consideration
“What are my options?”
This is where shortlists are built. AI models scan your category, decide who belongs, and assign roles: primary provider, specialist, emerging player. Seedli maps every provider the AI constructs, their positioning, and the questions buyers ask at this stage.
What you learn
- Which provider category AI puts you in
- What share of the shortlist you hold
- Which buyer questions you are not yet addressing
Evaluation
“How should I decide?”
This is what most visibility tools measure, but they stop at mention counts. Seedli goes deeper: which decision criteria does AI apply in your category? How does your brand perform on each one? Where are you winning on criteria that don't matter, and losing on the ones that do?
This stage is what others call AI visibility. It is one piece of a larger picture.
What you learn
- Your criteria win rates across each decision dimension
- Your elimination exposure: how often you get filtered out before decision
- How your performance shifts when buyers phrase the same need differently
Decision
“Which one should I choose?”
Being visible does not mean being chosen. When AI models commit to a recommendation, who wins? Seedli measures the gap between being evaluated and being selected, and shows you what drives the final choice.
What you learn
- Your decision share versus your evaluation share
- The conversion gap between being considered and being recommended
- How risk-averse framing changes which brand wins the final selection
Retention
“Should I stay or switch?”
After the sale, buyers keep asking AI for advice. Should I renew? Is there something better? Seedli monitors what AI tells your existing customers about whether to stay, and surfaces the trust signals and switching triggers that shape loyalty.
What you learn
- Your retention trust score and switching exposure rate
- The specific concerns AI raises about continuing with you
- Which trust signals would reduce switching risk
Advocacy
“Should I recommend this to others?”
When someone asks AI what to use for your category, the answer is your reputation at scale. Seedli measures who AI recommends, how strongly, and what barriers prevent recommendation.
What you learn
- Your recommendation share across AI models
- The specific barriers that prevent AI from recommending you
- What content would move the advocacy needle
Cross-stage flow
“Where does the journey break?”
Individual stages show you what is happening. The cross-stage view shows you what to fix first. A brand that is strong in consideration but weak in decision has a different problem than one that is strong in decision but invisible in advocacy. The journey view shows the full flow and highlights where momentum stalls.
What you learn
- Stage-to-stage drop-off across the full buyer journey
- Funnel compression patterns: where you lose ground at each transition
- Which stage has the highest leverage for your content investment right now
The models your buyers use. Monitored daily.
Seedli tracks ChatGPT, Gemini, and Claude, with Perplexity coming soon. Each model constructs decisions differently: different criteria, different risk factors, different winners. Some brands win in ChatGPT and get filtered out in Gemini. These cross-model patterns are invisible if you only track one. Seedli surfaces them so you can see where consensus builds and where it diverges.
Built for the people who brief the strategy, not the ones who check the dashboard.
Marketing agencies and bureau strategists
Every brand you manage has an AI reputation that's evolving weekly. Seedli gives you the competitive intelligence to brief content strategy, report to clients, and prove the work is landing.
In-house marketing leaders
Your brand's AI reputation affects every deal your sales team works. Seedli shows you what AI tells your buyers before they ever talk to you, and what content would change the conversation.
Product marketers and positioning leads
Your positioning statement says one thing. AI models say another. Seedli shows you the gap, and the specific criteria, risks, and comparisons that determine whether your positioning lands.
See what AI is telling your buyers.
Five minutes to set up. First results within the hour.
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