The More You Optimise for AI Search, the Less AI Recommends You
When every brand runs the same AEO playbook, AI cannot tell them apart. Recommendation Design is the discipline of being distinct on purpose.
Seedli Insights
Every article here makes a single claim about where AI visibility measurement falls short and what category leaders need to be building instead. For the how-to, see Playbooks.
When every brand runs the same AEO playbook, AI cannot tell them apart. Recommendation Design is the discipline of being distinct on purpose.
The mechanism that decided rankings stopped operating once buyers started asking AI who to choose. Recommendation Design is the discipline that closes the gap.
When the dashboard says everything is fine and the pipeline says otherwise, the gap is in the AI layer. The short field guide for the next 90 days: five tactical moves, four anti-patterns, and the deeper discipline.
The decision logic behind AI brand recommendations, and why most companies are optimising for the wrong signals.
How to measure business impact instead of AI visibility scores. The five metrics that predict whether showing up in AI responses leads to being chosen.
AI does not surface the best content. It uses content to build buying decisions. Here is how to create the content it actually needs.
The tools that keep counting mentions will become the vanity metrics of the AI age. Here’s what they’re not telling you.